It's pretty straightforward:
1. Sign up free of charge.
To access the survey, click the button above the page (next to the template's preview) and sign up with your business email. By doing so, you're signing up for a Flexible account. You can use our tool for free until you collect 100 responses.
2. Edit the survey template.
Once you sign up, the system takes you directly to the event survey template. When you're there, feel free to edit the template slightly, adjusting the survey questions to your needs.
Consider changing the tone of the survey questions to one that will better appeal to your audience. Add or delete questions. Remember to apply skip logic, which enables showing subsequent questions based on previous answers. This way, you'll ask only relevant questions and offer a better user experience.
If you plan to organize more events in the future, we'd recommend you adjust the survey colors and background to better fit your brand. You can further add your company's or organization's logo to the survey. Adding your brand's logo is a paid feature, though.
3. Decide on the survey distribution.
If you're going to use CRM or a marketing automation tool to email the survey, make sure you select it from the list of tools Survicate integrates within the survey platform. This will also ensure that the responses aren't anonymous and that you can always contact the respondents.
Moreover, when emailing the survey, remember to embed it in the email body rather than sending it hyperlinked to a CTA button. Our experience shows this significantly increases the survey response rates.
4. Add a communication tool.
Survicate integrates with communication platforms like Slack or Microsoft Teams. Use the integration to have the responses flow directly to your collaboration tool. It'll make feedback collection an integral part of your team's workflow. You'll be notified of the answers that pour in.
5. Collect and analyze the results.
It's a good idea to keep an eye on the campaign's performance while it's rolling - some alterations may be needed to improve the open or response rates. Luckily, Survicate enables you to access survey responses while a survey is still running. To find the campaign statistics, go to the tool's panel.
6. Put the feedback to good use.
Asking for feedback on the work you've done takes humility and a certain dose of professionalism. Congratulations on these. With this mindset, we're sure the future event you'll organize will be fantastic!
We're happy to help. Feel free to give the template above a try. And ... happy learning! 🚀
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